All Agents have a database; some use theirs more effectively than others. One of its most valuable uses is the ease in which you can keep in touch with your contacts at the virtual touch of a button; regularly, effortlessly and cost-effectively.
Some Agents publish regular blogs or e-newsletters which they disseminate to their contacts and publish on their website; others communicate with their database on a more ad-hoc basis. Regular consistent communication RELEVANT to the recipient is a critical component of successful profiling/branding. Provide information of BENEFIT to your contacts and do it regularly with brevity and polish.
At Professional Property Copy (PPC), we can supply you with content for your blogs or newsletters; click here to find out more.